DiscoverCFO 4.0 - The Future of Finance230. CFO Stories | Strategic Growth in Creative Industries – A CFO’s Perspective with Karla Smith
230. CFO Stories | Strategic Growth in Creative Industries – A CFO’s Perspective with Karla Smith

230. CFO Stories | Strategic Growth in Creative Industries – A CFO’s Perspective with Karla Smith

Update: 2025-06-10
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In this episode of CFO 4.0, host Hannah Munro chats with Karla Smith, CFO at Ogilvy UK, about her unique path to CFO and how finance operates at the heart of a creative, people-driven organisation.

Key topics covered include:

  • Karla’s career journey from audit trainee to CFO
  • How to succeed in senior finance roles with flexible hours and build mutual trust with your organisation.
  • The role of finance in creative industries
  • Building financial literacy across teams through internal training
  • Approaching talent investment and balancing short-term results with long-term value.
  • Tips for new CFOs on strategic planning, effective delegation, and building strong CEO partnerships.

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230. CFO Stories | Strategic Growth in Creative Industries – A CFO’s Perspective with Karla Smith

230. CFO Stories | Strategic Growth in Creative Industries – A CFO’s Perspective with Karla Smith

Hannah Munro